martedì 23 febbraio 2010
Fans and followers are not community members
In building communities marketers can learn from cult. Here the analysis of Douglas Atkin
venerdì 12 febbraio 2010
giovedì 11 febbraio 2010
mercoledì 10 febbraio 2010
Why You Need a Strategy for Social Media - eMarketer
Social media has matured to the point where marketers are no longer asking whether it should be part of their marketing mix but how and where they should participate. A clear strategy for the channel
via emarketer.com
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